How Does Screen Transfer Printing Work?

Promo Store offers a range of printing techniques to bring your brand to life on promotional merchandise. Screen transfers, a versatile option known for its detailed designs, vibrant colours, and suitability for a wider range of fabrics compared to traditional screen printing.

Unlike traditional screen printing where ink is applied directly onto the garment, screen transfers utilize a special silicon-based paper as an intermediary. Here's a step-by-step breakdown:

Multi-Layer Printing: Your logo design is printed one colour at a time onto the paper, typically starting with a white base for a vibrant final image. After each colour layer, the paper goes through a drying tunnel to ensure proper curing.
Adhesive Application: Once all colours are printed, a layer of heat-activated glue is applied in the exact shape of your logo. This glue acts as the bond between the transfer and the final product. Additionally, an adhesive powder is sprinkled on top to further enhance adhesion.
Heat Press Transfer: The printed paper with your logo is then placed onto the desired garment or promotional item and secured within a heat press. The heat press applies both heat and pressure, activating the glue and creating a strong bond between the transfer and the fabric.
Peel and Reveal: Finally, the silicon-based paper is carefully peeled away, leaving your vibrant and detailed logo design permanently adhered to the item.

Benefits of Screen Transfers for Promo Merch:

Vibrant Colours & Detailed Designs: Screen transfers offer exceptional colour reproduction and can handle intricate designs with multiple colours, ideal for logos with fine details.
Suitable for Various Fabrics: Compared to traditional screen printing that often works best on thicker fabrics, screen transfers can adhere to a wider range of materials, including lighter fabrics and even some synthetics.
Cost-Effective for Smaller Orders: While screen printing is often more cost-effective for large quantities, screen transfers can be a good option for smaller batches or projects with multiple designs.

Ready to explore the possibilities of screen transfers for your next promotional campaign? Browse our extensive selection of customizable products and contact Promo Store today to discuss your project!